Ferron Salniker is becoming a member of BevNET as Spirits Editor, guiding our steadily deepening protection of the spirits and RTD cocktail area. She will probably be reporting for BevNET.com and Brewbound.com on every thing from new subcategories in established liquor sorts to the expansion of the craft spirits enterprise.
As spirits, smooth drinks, beer, and useful drinks converge from founder, finance, distribution, retail and technique standpoints, BevNET has steadily prolonged its protection into the spirits enterprise. Ferron will coordinate each information protection and thought management packages in cooperation with the BevNET and Brewbound employees.
Already a longtime reporter within the spirits area, Ferron has been freelancing for BevNET for the previous yr. Her reporting has additionally been revealed within the Los Angeles Occasions, San Francisco Chronicle, Life & Thyme, Whetstone and different California-based and worldwide publications.
Ferron can be the occasion producer for Mezcalistas’ Mexico in a Bottle, the most important mezcal tasting occasion within the U.S. and the co-founder of Hermanas de Mayahuel, which celebrates and helps female-identified folks in agave spirits.
She additionally spent her early profession working with native makers and artists within the Bay Space by means of group SFMade and as co-founder of Bay Space Made. That keenness for native merchandise and experiences led her to creating native meals excursions, purchasing occasions and contributing to the guidebook, “Hoppy Trails: A Area Information to Distinctive Norcal Craft Breweries.”
