Monday, May 30, 2022
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Flying Canine Brewery Doubles Down on OLD BAY with the Creation of Double Lifeless Rise

FREDERICK, Maryland – Every Spring, the crew at Maryland’s Flying Canine Brewery is happy to convey again Lifeless Rise Summer season Ale, the one beer made with the East Coast’s iconic OLD BAY seasoning. For the 2022 launch, the brewery is doubling down on their spiced beer with the creation of an epic imperial model, Double Lifeless Rise. With nearly double the ABV and greater than double the McCormick’s OLD BAY, Double Lifeless Rise is double uncommon and double scrumptious.

In Double Lifeless Rise’s 9% ABV model of the vastly widespread summertime beer, the daring spiciness of the OLD BAY and the lemony citrus notes are joined by a refined warmth introduced on by the addition of habaneros. Whereas a model of the beer was piloted as a tasting room solely unique again in 2015 – when Flying Canine offered by way of 20 kegs in 48 hours – 2022’s Double Lifeless Rise is a brand new recipe that can be offered at retail for the primary time ever.

“Right here at Flying Canine, we don’t do something small. So when it got here time for the return of our annual restricted launch Lifeless Rise, we wished to blow away shoppers with the addition of an amped up imperial model,” stated Ben Savage, Chief Advertising Officer at Flying Canine Brewery. “This one’s for the true followers, those which have OLD BAY cannisters stuffed of their glove compartment or hooked up to their belt loops in case they bump into a meal that wants that sprinkle of superb seasoning.”

Lifeless Rise, the usual type of the beer, returns as a Summer season Ale this 12 months. The model, again by widespread demand, is a change from the gose of earlier years and comprises extra OLD BAY than earlier variations. Lifeless Rise carries a 5.7% ABV and the beer’s barely salty sip of OLD BAY is balanced with lemon and citrus notes that assist the flavors of any seafood in your plate pop.

Whereas this beer needs to be on everybody’s ‘must-try’ checklist, its identify, packaging, beneficiary, and clearly taste, ought to resonate with these from Maryland, the place OLD BAY runs by way of folks’s veins. As soon as named ‘probably the most Maryland beer ever’ by The Washington Put up, Lifeless Rise pays homage to the historical past of Maryland’s Chesapeake Bay and summer season crab tradition whereas additionally supporting the native trade.

Lifeless Rise has develop into the beer Marylanders use to kick off summer season and this 12 months, Flying Canine has made strikes to have Lifeless Rise named the primary ever official beer of the State of Maryland. The brewery began a petition to have Governor Larry Hogan make an official declaration.

Lifeless Rise can be accessible in 6-packs of 12oz bottles beginning in Could. Double Lifeless Rise can even be accessible in Could in 4-packs of 12oz bottles however distribution is restricted to DC, MD and VA.

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