New cell app offers personalised wine suggestions at 1000’s of eating places across the nation
New York, NY (February 13, 2023) – CorkRules launched right this moment on iOS as the primary digital wine expertise geared toward making it simpler for customers to navigate the restaurant wine record. By the CorkRules app, customers can simply discover the proper wine for each event primarily based on their preferences, join with buddies and wine specialists to find new wines to attempt, and study extra in regards to the world of wine. Customers will get personalised wine suggestions at 1000’s of eating places making what can typically be an awesome expertise a better one. CorkRules is on the market now free of charge on Apple iOS gadgets within the App retailer.
The CorkRules app is designed to assist customers really feel extra assured and cozy ordering wine in eating places. In a latest survey performed by the corporate, solely 9% of respondents indicated feeling assured when making a wine choice or buy. And solely 23% thought of themselves educated on wine.
“Ordering wine at eating places may be intimidating and complicated, even for me as a wine fanatic,” says Founder Robert Tas, who has spent his profession targeted on constructing shopper experiences via digital platforms. “I created CorkRules to make it simpler for individuals to seek out and drink what they love.”
Key options of the app embrace:
Customized Wine Suggestions from 1000’s of Eating places: The CorkRules database consists of wine lists from eating places throughout america, and the crew is actively increasing the database to incorporate extra eating places day by day.
Wines Tailor-made to Every Consumer: Particular Event? On a finances? Love Bordeaux? CorkRules offers customers with skilled wine suggestions tailor-made to their preferences in only a few faucets.
Social feed: CorkRules customers can sustain with buddies and wine specialists too, together with licensed sommeliers via the CorkRules feed, constructed with social media like options together with the flexibility to publish, like, remark and share updates pre, throughout and publish a eating and wine expertise. This may enable customers to maintain up on restaurant tendencies and uncover new wines.
Join with Buddies: CorkRules offers the flexibility for customers to “Friendsource” trusted wine suggestions by discovering wines buddies have rated, reviewed or shared prefer to develop their wine selections
CorkRules is constructed utilizing proprietary expertise leveraging machine studying to floor personalised and tailor-made suggestions, and leans on a crew of wine specialists, sommeliers and restaurateurs to advise on ongoing improvement. For a whole record of wine specialists and CorkRules sommeliers, go to CorkRules.
Wine gross sales normally are lagging amongst youthful customers. And eating places, particularly, have seen the influence, with a 2022 wine gross sales progress fee at 9.6 %, down from progress of 18.2 % in 2021. Tas is trying to deal with that – each making diners really feel extra snug buying wine in eating places via expertise and in enabling eating places to promote extra wine from their stock. The hope is that this app will improve the beverage crew within the restaurant, will present dialog starters on the desk and can enable restaurateurs to handle their stock.
“You shouldn’t want a PHD to order a bottle of wine at a restaurant. This app will enable customers to grasp worth, shortly uncover what they love, and discover suggestions primarily based on what they’ve loved previously,” Tas added.
CorkRules can also be dedicated to increasing wine training via easy-to-digest articles and useful wine ideas in partnership with wine specialists, together with content material on understanding wine varietals, fast ideas for selecting wines by event and delicacies, and fundamentals of pairing, and can add options about wine, comparable to understanding wine varietals, fast ideas for selecting wines by event and delicacies. The corporate launched a podcast, The CorkRules Podcast, in 2022 that includes wine specialists making options from wine lists at prime eating places across the nation.
CorkRules is the primary digital wine expertise geared toward making it simpler to navigate the restaurant wine record by offering customers with personalised wine suggestions. Launched in February 2023, the CorkRules app provides customers personalised wine suggestions for each event at 1000’s of eating places throughout america primarily based on a person’s wine preferences, skilled opinions and buddies’ evaluations. Obtainable for obtain now on Apple iOS gadgets. To study extra, go to CorkRules.com.